The fun theory
via youtube.com
This is a brilliant example of transforming a behavior, taking the stairs instead of the escalator, into something fun and popular. Supposedly this is an initiative of Volkswagen in Stockholm.
Hi you! I'm just having fun here posting ditties about happiness and modesty, because I'm currently interested in those subjects. This could change at any time.
This is a brilliant example of transforming a behavior, taking the stairs instead of the escalator, into something fun and popular. Supposedly this is an initiative of Volkswagen in Stockholm.
