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Another great Pew Report came out last week about Twitter and status updating. Median age on Twitter? 31. But what really gets me. The median age on Facebook: 33. 33!
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This is a brilliant example of transforming a behavior, taking the stairs instead of the escalator, into something fun and popular. Supposedly this is an initiative of Volkswagen in Stockholm.
My favorite time of year!
Technology alone won’t create a change movement, that’s for sure! This presentation by Evgeny Morozov revisits some key assumptions.